Intelitics: why great CAC can lead to bad bettors
The problem of good CAC/bad bettors is rife, even among some of the biggest brands in the business. Allan Stone, CEO at Intelitics, explains why determining the predictive lifetime value of a player within 72 hours of sign-up is key.
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Intelitics: compliance and UX can coexist
Allan Stone, CEO of Intelitics, says operators need to take a digital first approach if they are to nail their onboarding journeys and close the growing gap to the industry’s power players.
How important is the user journey and experience ...
Online Sportsbook Personalisation: A Retail Blueprint
Allan Stone, CEO at Intelitics, says land-based operators have cracked the code for personalised player experiences and sets out what online sportsbooks can do to emulate their success.
The casinos that sit on the Las Vegas Strip have a very ...
Cyprus – OceanBet makes splash with Intelitics
OceanBet is making waves in core global markets after selecting Intelitics to power its affiliate program and paid-media channels as part of wider efforts to ramp up customer acquisition for launch.
The partnership will see OceanBet use ...
Mohegan: Spirit of Acquai: CEO Interview – Ray Pineault
Ahead of his appearance at SBC’s Canadian Gaming Summit, G3 sits down with Mohegan Gaming and Entertainment CEO and President, Ray Pineault, to discuss capitalising on Canada’s multichannel potential, entering the Asian gaming market with ...
US – LuckyBet partners with Intelitics ahead of launch
Intelitics has welcomed another international operator to its growing roster of customers with LuckyBet signing on the dotted line to use its cutting-edge platform and suite of product features to power its user acquisition.Under the deal, ...
Intelitics: iGaming challenger brands need to be savvy
In July, Intelitics was granted a vendor permit by the Michigan Gaming Control Board allowing the platform provider to work with licensed online sportsbook and casino operators in the state. G3 caught up with CEO, Allan Stone, to discuss the ...
US – Intelitics secures Michigan vendor permit
Intelitics has been granted a vendor permit by the Michigan Gaming Control Board allowing it to work with licensed online sportsbook and casino operators in the state.
Intelitics already holds licences in New Jersey, Pennsylvania and Colorado ...
US – StatMuse names Intelitics as monetisation partner
Intelitics has entered into a strategic partnership with StatMuse to become the artificial intelligence company’s exclusive monetisation partner in the US and international betting space.
Under the partnership, Intelitics will manage all ...
Intelitics: Operators must change their approach to data
With many operators feeling they have reached a point of data saturation, Allan Petrilli, VP of Sales and Growth at Intelitics, explains why making a few small changes can leverage data power to drive growth.
Online gambling operators are ...
